Pictou County United Way
Pictou County United Way
Donate Now

Our annual campaign includes many different types of participation, as included below. Any contribution helps reach our goal and is greatly appreciated!

  • Corporate Donors
  • Leaders of the Way ($750+)
  • GenNext Movement (Young Leaders)
  • Donate Now from the button at the top of the site
    • Below are our donation tiers 

  • Workplace Campaigns
    • Contact us for more information on getting involved!


Leaders of the Way Co-Chairs - Matthew & Chantal Barker

The United Way of Pictou County welcomes back Matthew and Chantal Barker as the Leaders of the Way for our 2023 campaign.

Matthew was born and raised in Pictou County where he has lived his whole life, leaving only to attend St. Mary’s University. He is Dealer Principal at Highland Ford and helps oversee other family businesses including Highland Nissan and the Highland Drive-In.

Chantal was also born and raised in Pictou County. She is a co-owner and operator of Stone’s RV and Prestige Homes, a family business with ties to the area for over 40 years.

Matthew and Chantal have two young boys, William and Leo and feel it is important to give back to the community where they grew up and continue to call home. They are honored to be a part of the United Way, which helps so many valuable local organizations.

GenNext Chair - Nicole LeBlanc

The United Way of Pictou County welcomes Nicole LeBlanc as the GenNext Chair for our 2023 campaign.

Nicole is a dedicated community builder, a new(ish) mom to her daughter Kaia who turned 1 in June and resides in Trenton with her partner John, and boxer, Tyson.
Nicole's day job is as the project navigator for Healthy Pictou County, a grassroots community effort supporting the attraction and retention of healthcare providers and students in our area. In Fall of 2020, Nicole was elected as a first-time councillor in Trenton, and serves on various boards through that role including the Liaison Oversight Committee for the Pictou County Partnership and the Pictou-Antigonish Regional Library board. Nicole has a public relations degree from MSVU and a Bachelor of Arts from St. FXU. Nicole formerly served as the Communications Fundraising Manager for the Pictou County Wellness Centre campaign, former board chair and Big Sister at Big Brothers Big Sisters, and former YMCA of Pictou County board member. She enjoys collaborative efforts and working with people who want to make our community better- acknowledging that when our neighbours do better, we all do better.
When not chasing her toddler, Nicole enjoys crafting, being on the water and enjoying our local trails.
Nicole looks forward to bringing her passion for helping others to the United Way Campaign for 2023!



Campaign Chair - David Fearon

The United Way of Pictou County is excited to announce that David Fearon is returning to the role of Campaign Chair for 2022.

David is originally from Moncton and has lived in Pictou County since 1984. His impressive business and non-profit experience will be a huge asset as he leads this year’s team. In 1979, he began working as the Assistant General Manager for the Greater Moncton Chamber of Commerce. In 1981, Dave joined Sobeys Human Resources Department where he stayed throughout his career. He progressed to the role of Senior Vice President Human Resources, where he was responsible for all aspects of HR Operations, Labour Relations, and Integrated Health Management.

Dave also has deep volunteer experience in roles such as president of the Nova Squash Club, Board Member and President of the YMCA of Pictou County, Board Member of the Abercrombie Country Club, United Way of Pictou County Leaders of the Way Chair, along with other work-related industry organizations.

Now retired, Dave lives in Little Harbour with his wife of 42 years, Monique. They have two adult children, Shawn Fearon (Heather), Whitehorse and Julie Horechuk (Mike), Stellarton and four grandchildren.

Dave is committed to ensuring that the United Way is positioned to help people, to make sure babies have their best beginnings, kids have the tools and supports they need to thrive, seniors are safe and cared for, and everyone can meet their basic needs to live resilient and impactful life.


Here are some highlights of our campaign from the past year! We cannot thank our sponsors, donors, and participants enough for their support!


United Way of Pictou County is located in Mi'kma'ki, the ancestral and unceded territory of the Mi'kmaq people.